Nepalese designer awarded | Nepali weather
UThe eponymous sustainable bridal brand of K-based Nepalese fashion designer Sanyukta Shrestha has won a sustainable fashion award from the animal welfare organization People for the Ethical Treatment of Animals (PETA).
Shrestha’s designs are known to imbue traditional Nepalese craftsmanship and are made from sustainable materials like hand-spun and woven bamboo, bananas, hemp, organic cotton, and wild nettle. She won the Luxury Award at PETA’s 2021 Vegan Wedding Awards.
âWinning the PETA Vegan Wedding Award was an emotional moment that left us in tears,â said Shrestha, noting that the award marked a significant milestone for the brand’s value and vision. The award was announced on the occasion of his label’s tenth anniversary.
Shrestha, who was born and raised in Nepal, volunteered at the World Wildlife Fund (WWF) and the Women’s Rehabilitation Center (WOREC) in Kathmandu two decades ago. This experience ultimately led her to pursue a career in design. She graduated from London College of Fashion and launched her bridal collection in 2011.
Shrestha’s work is acclaimed around the world, with one of her enduring couture creations housed at the Fashion Museum in Bath, England. Her designs have been worn by public figures such as model Candice Swanepoel, American group Fifth Harmony as well as actors Natalie Coyle and Amy Nuttall from the television series. The Sopranos and Downton abbey respectively.
The climate-conscious designer had already won the âEditor’s Choice Awardâ at the Bridal Buyer Award in 2020.
The PETA Vegan Wedding Awards featured 12 categories and top attendees and contributors, with global figures such as British singer Leona Lewis winning the Vegan Wedding Influencer Award.
The global fashion industry, with its fleeting trends and substantial carbon footprint, has long been criticized as unnecessary and unsustainable. In fact, the cotton and textile industries are the second largest users and polluters of freshwater resources in the world, and the increasing use of synthetics in clothing adds to the waste.
âBecause true luxury is kind, upscale designer Sanyukta Shrestha received the accolade for her collection of gorgeous wedding dresses made from high quality vegan fabricsâ¦ allowing brides to walk the aisle in style all the way. by being kind to the planet and the animals we share it with, âPETA director Elisa Allen said in a statement.
Nepal, one of the countries most vulnerable to the impact of climate change, also has an emerging sustainable fashion movement, most recently with the 2nd edition of the Mt Everest Fashion Runway event this year in Gokyo.
The fashion event aimed to encourage post-pandemic ecotourism and transform the Himalayan nation into a global sustainable fashion hub.
The designs included in the fashion show were made from biodegradable fabrics such as cruelty-free pashmina, wool felt and silk in an effort to promote renewable and ethical fabrics.
Proceeds from the sale of the Everest event are expected to be donated to the Himalayan Climate Initiative (HCI), a Nepalese youth-led nonprofit that promotes climate resilience and supports Himalayan communities.