La Source | The Universal Hip-Hop Museum celebrates Black Music Month with a panel of stars

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The Universal Hip Hop Museum is “Going back to Cali” to host a two-day round table, “The Universal Hip-Hop Museum presents the state of black music: the artist, the executive, the influencer” at the historic Miracle Theater located at 226 South Market Street in downtown Inglewood, California.

This two-day critical discussion will take place on Thursday, June 24 and Friday, June 25 at 1:00 p.m. PDT / 4:00 p.m. EDT, as a limited live-broadcast event and in person in accordance with COVID California reopening guidelines. . Viewers can participate in the lively discussion on all UHHM digital platforms including euhhm.org, powered by Sending.

As hip-hop continues to dominate pop culture and the music industry realigns itself after COVID, the Universal Hip Hop Museum is leading the conversation on the current state of black music with the heavyweights of the world. industry, influencers and artists. “A recent study conducted by the USC Annenberg Inclusion Initiative documents the lack of diversity in the music industry among leadership and talent teams,” says Tina Marie Tyler, Advisory Board Member and Vice Chair, Artist Relations Committee, Universal Hip Hop Museum. “This panel is just the start of a larger conversation and an action plan to create access and inclusion for our people in the music industry.”

Hip-hop originates from an organic, local ecosystem with artists connecting directly with fans and fans spreading the culture. Its rise has coincided with digital technologies allowing greater democratization and conversely, its commercial commodification. Creatives across the arts and entertainment spectrum now have unprecedented and empowered access to audiences around the world through social media and streaming platforms. So what exactly does this creative music business model look like today compared to the “golden age” of compact discs versus streaming and direct access to today’s social media fans? How can artists, executives and influencers balance their collective goals in an ever-changing, increasingly crowded competitive market?

“Hip hop music and the culture it inspired continue to evolve as an economic engine. Now more than ever, it’s important to have these conversations about equity and parity for creative artists who advance culture ”, mentionned Rocky bucan, executive director of the Universal Hip-Hop Museum.

Here are the confirmed participants:

THURSDAY, JUNE 24, 2021 AT 1:00 PM PDT / 4:00 PM EDT
MODERATOR – LESLIE “BIG LEZ” SEGAR – Radio / TV host, dancer and choreographer
CHRIS ATLAS – Executive Vice President, Urban Music and Marketing, Warner Records
DUNCAN CRABTREE-IRELAND – National Executive Director and Chief Negotiator, SAG-AFTRA
JAMES ANDREWS – CEO and Founder, The Authenticated
MARC BYERS – Manager, Rockstar Entertainment; Advisor, AMP Global
MICHAEL “BLUE” WILLIAMS – CEO and Founder, Family Tree Entertainment
SONYA PRUNEDA – Music Director, Rite 1 Enterprises

FRIDAY, JUNE 25, 2021 AT 1:00 PM PDT / 4:00 PM EDT
MODERATOR – FELICIA “THE POETESS” MORRIS – Rapper, Radio Personality
AMY KEYS – White House “Women of the Soul”; Acclaimed singer
ANN CARLI – Founder, Fuzzy Bunny; “Behind the rhyme”
ERIC BEASLEY – CEO and Partner, Ultimate Rap League
KWAMÉ HOLLAND – Artist & Producer; Founder, Make Noise Recordings / Capitol Recordings
TROY SHELTON – Executive Vice President, Gryscl Entertainment

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